Central Coast Lavender · Consulting
Professional lavender consulting.
Growing lavender, building businesses, sharing knowledge.

For more than twenty years, Lila Avery-Fuson has helped growers, entrepreneurs, vineyards, wineries, and destination properties bring lavender into their business, from a first small field to a thriving enterprise.
Because she has already made, and learned from, the hard mistakes, you do not have to. Whether you are planting your first rows, scaling a commercial farm, adding lavender to a vineyard or winery, or building an agritourism destination, she helps you do it well the first time.
Starting at $600. You will be contacted within two business days to schedule.
Recognized by The New York Times, CBS, Paso Robles Press, Paso Robles Magazine, AgriTourism World, The Tribune, Living the Country Life Magazine, and Female Entrepreneur Magazine, among many others over the past two decades.
How Lila can help
- New lavender farm development
- Field design and planting plans
- Variety selection
- Irrigation planning
- Distillation and essential oil production
- Product development
- Agritourism development
- Educational programming
- Vineyard and winery lavender integration
- One-on-one mentorship
To schedule a consultation
She works with clients nationwide, from small homestead growers to commercial farms, vineyards, wineries, educators, and agritourism destinations. To help prepare for the conversation, please include:
- Your location
- Project size
- Current stage of development
- Your primary goals
- Best contact information
Send a consultation inquiry
Prefer to reach out in writing? Share a few details below and you will hear back within two business days.
Consulting rates
| Service | Rate | Details |
|---|---|---|
| Base on-site consultation | $600 (up to 4 hours) | Within 100 miles of Paso Robles |
| Additional time | $150 per hour | Billed in 15-minute increments beyond 4 hours |
| Customized R&D add-on | By request (2-hour minimum) | Tailored research and recommendations for your project |
| Travel beyond 100 miles | Additional costs apply | Calculated by distance and expenses |
The base on-site consultation provides a comprehensive four-hour evaluation of your farm, lavender crop, and business goals. For growers who want to go deeper, additional hourly support expands the scope of the visit.
The customized R&D add-on is ideal for clients who want detailed, project-specific research and recommendations, such as scaling strategies, product development, agritourism opportunities, or advanced disease and soil studies. It requires a two-hour minimum and is conducted with your farm in mind.
Areas of expertise
Field development
- Planning fields and soil or site evaluation
- Creating and managing test plots
- Show fields versus production fields
- Field preparation and equipment needs
- Irrigation design and implementation
- Collaboration with architects, builders, and specialists
Crop care and maintenance
- Planting and early care
- Fertilizing, watering, and winter protection
- Seasonal and winter pruning
- Disease recognition, prevention, and treatment
Harvesting and processing
- Harvesting techniques
- Distilling lavender, fresh and dried
- Debudding lavender for product preparation
Business growth and scaling
- Product line expansion
- Agritourism development
- Retail and sales channels
- Brand and marketing strategies
- Scaling operations, labor, equipment, and infrastructure
Starting at $600. Prefer email? Lilafuson@me.com
Lila Avery-Fuson
Founder · Distiller · Creator of the Lavender Academy · USLGA Founding Vice President